ASO, what is it? Is it similar to SEO? Is it anyway connected to SEO? What is your take on it? You are partially correct! As, ASO or app store optimization is the new art or you can say a method to optimize app to rank higher in the App Store from Apple and/ or in Google play for Android. It is similar to SEO or has been generated from the same concept of optimizing the website to earn more traffic on their web pages and also to rank them high in the search engine results. In the same manner, ASO works, but for sure it’s a bit newer and deals with only apps and app stores with many different rules.
When the era of android app store optimization actually started, no one had a clue as how to use it? What are the perfect methods for optimizing an app, how it will affect the ranking of an app and will it be beneficial or not? These were the questions which were drifting in the minds of people. So, here it becomes very essential to understand about this very new concept of ASO. With the consistent hike in number of app users, developers really need to tighten up their belts in order to maintain their visibility and attain a huge number of downloads for their apps. It is a well-known fact that all app stores require you to build an app according to their technical and ethical guidelines.
Once, you have developed and added your app to an app store you can start focusing on ranking of an app. It is a good thing that this time you can even optimize separately for different app stores such as Apple App Store and Android Market. The app store search optimization primarily focuses on rankings of the apps in Android. With the help of an effective optimization process, you can achieve high ranking with app search engines, and more number of downloads as well. Apart from optimizing, you also need to concentrate on various factors which determine your ranking in a search engine. App Name, App publisher, Keywords and description, are some of the very significant factors which are based on keywords, infusing which you can achieve great results.
When the era of android app store optimization actually started, no one had a clue as how to use it? What are the perfect methods for optimizing an app, how it will affect the ranking of an app and will it be beneficial or not? These were the questions which were drifting in the minds of people. So, here it becomes very essential to understand about this very new concept of ASO. With the consistent hike in number of app users, developers really need to tighten up their belts in order to maintain their visibility and attain a huge number of downloads for their apps. It is a well-known fact that all app stores require you to build an app according to their technical and ethical guidelines.
Once, you have developed and added your app to an app store you can start focusing on ranking of an app. It is a good thing that this time you can even optimize separately for different app stores such as Apple App Store and Android Market. The app store search optimization primarily focuses on rankings of the apps in Android. With the help of an effective optimization process, you can achieve high ranking with app search engines, and more number of downloads as well. Apart from optimizing, you also need to concentrate on various factors which determine your ranking in a search engine. App Name, App publisher, Keywords and description, are some of the very significant factors which are based on keywords, infusing which you can achieve great results.
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